You Tube Theology

In this provocative and insightful episode, artist manager Nick Barré joins Dru Johnson to tackle a deceptively simple question: what makes something—like music, a restaurant, or a plumber—“Christian”? Drawing on years of experience in the Christian music industry, Barré pushes back against labeling anything non-human as “Christian,” arguing that such language often muddies, rather than clarifies, our understanding of faith and vocation.

He points to absurdities like “Christian restaurants” from his days in Tulsa to show how easily sacred language can become marketing shorthand. More concerning, he says, is how this label can be used to manipulate audiences or grant moral legitimacy where it may not be deserved. In a streaming era where genre lines blur and faith surfaces in all kinds of art, Barré advocates for retiring “Christian” as a cultural tag and instead evaluating work on its substance, intention, and impact.

The conversation blends humor with deep theological reflection, questioning what faithfulness really looks like in creative industries and public life. Whether you're a songwriter, a churchgoer, or just someone puzzled by “Christian” coffee shops, this episode will challenge you to think more clearly—and faithfully—about how we use that word.

Nick Barre's Company "Proper Management" can be found here:
https://www.propermanagement.net

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